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HomeMy WebLinkAboutTC Res 2013-11-20 (3)RESOLUTION NO. 45-2013 A RESOLUTION OF THE TOWN COUNCIL OF THE TOWN OF TIBURON ALLOCATING A PORTION OF TRANSIENT OCCUPANCY TAX RECEIPTS TOWARDS MARKETING THE TOWN OF TIBURON WHEREAS, Resolution 2653(a) of the Town of Tiburon was adopted on November 15, 1989, and increased the Transient Occupancy Tax (TOT) collected from hotels from nine percent to ten percent. It also indicated the Town's intent to allocate one percent of the TOT collected from the Tiburon Lodge (10% of amount remitted to Town) to the Tiburon Peninsula Chamber of Commerce (Chamber) to assist in covering its amlual operational and promotional expenses. WHEREAS, in October 2000 the Water's Edge Hotel opened in downtown Tiburon and the TOT collected from the hotel is not subject to allocation to the Chamber. WHEREAS, the Town of Tiburon has embarked upon an extensive marketing campaign in recent years to promote tourism and revitalize the downtown, and wishes to retain a portion of these funds in a separate account for the purpose of marketing Tiburon. NOW, THEREFORE, BE IT RESOLVED, that effective January 1, 2014, the Town of Tiburon shall: 1. remit five percent (5 %) of the TOT received from the Lodge at Tiburon to the Chamber for the purpose of promoting Tiburon businesses and conducting special events. The Chamber shall submit an annual budget to the Town for each prospective calendar year indicating how these funds shall be spent; and 2. retain five percent (5 %) of the TOT remitted by the Tiburon Lodge to be held by the Town in a separate account for marketing purposes. BE IT FURTHER RESOLVED, that these retained funds shall be used to market Tiburon as a destination and increase the demand for local goods and services by Tiburon residents and visitors. The Town may, in the future, determine that the most effective means of expending these funds for this purpose is to contract with a third party, such as a Tiburon Visitor's Bureau. PASSED AND ADOPTED at a regular Meeting of the Town Council of the Town of Tiburon on November 20, 2013, by the following vote: AYES: COUNCILMEMBERS: NOES: COUNCILMEMBERS: ABSENT: COUNCILMEMBERS: ATTEST: f1 DIANE CRANf IACOPI, TOWN CLERK Fraser, Fredericks, O'Domlell, Slavitz None Doyle EMMETT O'DONNELL, MAYOR